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Start or Improve
a municipal forestry program.
for an Urban Forestry grant.
your community for emerald ash borer using the EAB Toolbox.
Wisconsin’s urban forests.
Contact information
Tracy Salisbury
Northeast regional urban forestry coordinator

Teaming up with professional sports

The Team Strategy Playbook [PDF] shares the fundamentals of the tree planting programs, First Downs for Trees and Root, Root, Root for the Brewers.

First Downs for Trees (FDFT)

First Downs for Trees (FDFT) is a cooperative effort between the Green Bay Packers, Wisconsin Public Service (WPS) and the Wisconsin Department of Natural Resources (DNR) along with Packers sponsors SCA, Green Bay Packaging and the U.S. Forest Service as a grantor. The program donates trees to participating Brown County communities based on the number of first downs gained by the Packers in the previous season.

Electronic appendix resource materials

First Downs for Trees logoOriginal proposal to Green Bay Packers

Great Lakes restoration initiative grant applications and report

Packer press releases

Information and fact sheets

Associated resources

Root, Root, Root for the Brewers (R3B)

Root, root, root for the Brewers logoROOT, ROOT, ROOT for the Brewers (R3B) is a partnership between the Milwaukee Brewers and Wisconsin Department of Natural Resources. Initiated in 2011, the program annually distributes 7500 tree seedlings to fans at one regular season Brewers' game in addition to donating approximately 150 landscape trees for planting along the Hank Aaron State Trail and in communities near Miller Park Stadium. The team donates one tree for every 20,000 tickets sold during the regular season with the goal to offset the number of trees used to print the Club’s regular-season tickets.

Electronic appendix resource materials

Last Revised: Thursday July 31 2014