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July 14, 2015

MILWAUKEE, Wis. -- The public has an opportunity to comment on an application for Wisconsin's Green Tier program by Visual Impressions, Inc. of Milwaukee.

Visual Impressions is applying for Tier 1 of the Green Tier program, which is designed to encourage and recognize companies that are committed to superior environmental performance. To be accepted into the program, applicants must have a good environmental record and must have or commit to implementing an Environmental Management System.

Visual Impressions is a screen printing and garment embroidering facility. It is a single point source for its customers, working to provide sustainable options including efficient layouts, packaging and transportation logistics.

Visual Impressions began their sustainability program in 2011, establishing a Sustainability Committee and receiving a sustainability study grant from the Milwaukee Economy, Energy & Environment (Me3) program. Visual Impressions participated in both Milwaukee's Me3 and Me2 (Milwaukee Energy Efficiency) programs, and participates in the Sustainable Green Printing Partnership, which is a non-profit sustainability certifier of printing facilities.

Visual Impressions implements continuous improvement projects throughout their facility from pre-press planning to final shipping. A few examples include:

Future sustainability initiatives include:

The DNR will accept public comments on Visual Impressions' Green Tier application through August 14, 2015. Comments may be directed to Jessica Lawent, Wisconsin DNR, 2300 N Martin Luther King Jr Dr., Milwaukee, WI 53212, by email to or by calling 414-263-8653.

More details about Visual Impressions and its Green Tier application can be found on the DNR website.

FOR MORE INFORMATION CONTACT: Jessica Lawent,, 414-263-8653

Last Revised: Tuesday, July 14, 2015

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